Exploring The Benefits of Fractional CFO Services with Brian Ludwig

In this insightful episode, host Dave Dubeau welcomes fellow podcaster and experienced cross-border tax accountant Brian Ludwig, host of the Prairie Founders Podcast. Brian brings over two decades of experience working with farmers, business owners, and U.S.-Canada cross-border clients.

Brian reveals how he’s moving beyond the old-school "compliance only" approach to offer small businesses strategic financial guidance. As a fractional CFO, he empowers entrepreneurs to use their numbers not just to report the past—but to plan and profit for the future.

They discuss:

• Why most business owners misunderstand gross profit vs. net profit

• What big businesses do right with financial planning that small businesses often miss

• The importance of knowing your cost of goods when investing in marketing

• How Brian saved a client $40,000 on a business acquisition by understanding tax implications

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